Welcome New Member Store, Flooring Supercenter, in Racine, WI
8/21/10 — Paul Curtin started his flooring business 25 years ago and had several stores. Shannon, his son, started working with the installers at age 12, helping them pick up scraps and spread glue. In high school, he began working in sales and bookkeeping. Later he managed a store for his father for a couple of years. When his father decided to sell the stores, Shannon was too young to purchase them.
He was out of the flooring business for 3 years and worked for Miller beer. During that time, his previous flooring customers kept calling and asking when he was going to start his own flooring business. They needed better deals on their purchases and knew Shannon could make that happen. He took this as a sign, went to the bank and opened a free checking account putting in the minimum amount required. He rented a store for $150/month in a not so pleasant area of town, but the building was large enough to have a small storefront and warehouse. He called some reps and was set up on a cash only basis and opened his first store with $50 and 3 carpet samples.
That was 10 years ago and now Shannon and his dad Paul, employ 12 people and have one of the largest stores in the state at 29,000 sq. ft. They stock 400 rolls of carpet, 150 rolls of vinyl, 40,000 sq. ft. of tile, 50,000 sq. ft. of hardwood, 25,000 sq. ft. of laminate and carry all major carpet, hardwood and tile lines. They also carry more area rugs than anyone in Wisconsin. In addition, they have a ‘custom order’ area featuring CarpetsPlus Color Tile displays for their clients.
Maintaining a large volume allows them better buying power. They do not advertise and most of their business comes from repeat customers. Their honest reputation is well known and encourages their customers to recommend them.
To contact the Flooring Supercenter, call Shannon at 262.633.4838 or visit their website at www.flooringsc.com. You can also drop by the showroom in Regency Mall at 5820 Durand Avenue in Racine, WI.
New Member Store, Innovative Floors, in Kenosha, WI
Sue Radder, owner, Innovative Floors, Kenosha, WI
4/21/10 — CarpetsPlus Color Tile welcomes Sue Radder, owner of Innovative Floors in Kenosha, WI. Twenty years ago, Sue was a general contractor building houses. Creativity is one of Sue’s strong points. During her contractor days, she found herself expressing that creativity in the flooring aspect of the building process. Sue wanted to capitalize on that gift so she opened Innovative Floors. Located next to the interstate, her store is near everything from factories to neighborhoods to airports.
Although residential is presently the most active part of her business, Innovative Floors stays involved in commercial work by doing smaller projects until that side of the business makes its return. Sue enjoys her flooring business and her goal is to keep her customers satisfied by applying her creativity and knowledge to their projects.
Her company partners with a cabinet and counter top company which has added to the store’s success. Most of Sue’s business is referrals so she recognizes the importance of networking in this economy. That’s just fine with her because she has now made more business contacts.
So if you need creative ideas in flooring, cabinets or counters in the Kenosha, WI area, be sure to give Sue and Innovative Floors a call at 847-746-0700 or visit the showroom at 9522 58th Place, Suite 400 in Kenosha.
CarpetsPlus Color Tile Partners With The National Arbor Day Foundation
11/20/08 — CarpetsPlus Color Tile announces a new partnership with The National Arbor Day Foundation. The partnership will help plant trees in our nation’s National Forests and help preserve the world’s rain forests through the Foundation’s Rain Forest Rescue program.
The Arbor Day Foundation will plant one tree in a national forest or preserve 250 square feet of rain forest land for each one-dollar donation made. CarpetsPlus Color Tile will contribute to the two Arbor Day Foundation programs for each purchase of their exclusive and environmentally friendly EcoChoice® branded flooring products. The line includes carpet, carpet cushion and hardwood.
“We appreciate the continued support from CarpetsPlus Color Tile to help restore our nation’s forests and preserve the world’s rain forests,” said John Rosenow, chief executive of the Arbor Day Foundation. “The contributions from CarpetsPlus Color Tile will help protect waterways and soil, restore habitat for wildlife, and help preserve the Earth’s vital forests for generations to come.”
America’s national forests are in need of replanting. Due to recent years of record or near record forest fires, the U.S. Forest Service has more than a 1 million acre backlog of national forest land that needs replanting. Also, nearly 100,000 acres of precious rain forests are destroyed every day. The Arbor Day Foundation’s Replanting Our National Forests campaign and Rain Forest Rescue program is helping to restore these areas with much needed tree canopy.
Jon Logue, co-CEO of CarpetsPlus Color Tile, said, “We are pleased to continue our relationship with the Arbor Day Foundation. For over 50 years, we’ve been a leading, nationwide flooring retailer and we believe it’s our responsibility to continue our leadership in offering environmentally friendly flooring options.”
CarpetsPlus Color Tile Expands Exclusive EcoChoice Flooring Line with Hardwood and Cushion
8/19/08 — The EcoChoice® Flooring brand now includes American-made EcoChoice Hardwood and EcoChoice Premier Carpet Cushion, in addition to the popular carpet line. EcoChoice Flooring line is available exclusively at CarpetsPlus Color Tile® member stores.
EcoChoice Flooring offers sustainability and a “greener” approach to home decorating, remodeling and construction through materials that are either recycled, recyclable or made from renewable resources.
Not just any product having a green story can be part of this program. “The EcoChoice Flooring brand features only the most earth-friendly flooring products,” said Kevin Logue, COO and Vice President of Marketing. “With the addition of hardwood and cushion, we feel this gives our members a variety of green products for their environmentally conscious customers.”
EcoChoice Hardwood is an engineered product that conserves wood by using approximately 50% less newly forested wood than conventional 3/8” engineered alternatives. It also reduces waste because its inner core is composed of valuable wood fiber by-products that would otherwise be burned or put into landfills.
EcoChoice Hardwood veneers are obtained from suppliers who are committed to being good stewards of our environment through sound forestry practices. All EcoChoice Hardwood veneers are sourced from managed forests in North America. Species include Oak, Maple, Cherry, Walnut and Hickory.
It’s available in Basic, Plus and Premier qualities. Each quality level comes with a lifetime structural integrity warranty. Basic has a 25-year wear and finish warranty, Plus and Premier have a lifetime wear and finish warranty, and Premier adds a 30 day replacement guarantee.
In addition to hardwood, an environmentally preferable carpet cushion has been added to the line. EcoChoice Premier Cushion is made from natural oils to reduce our dependency on petroleum and the backing is made with recycled content.
Designed as the perfect complement to EcoChoice carpet, this superior cushion will help carpet perform better over time. So much so it doubles the texture retention warranty of EcoChoice carpet. Plus, it provides a protective moisture barrier and is guaranteed to last for the life of the home. Available in 8 and 10 lb. densities.
For each qualifying purchase of EcoChoice Flooring products, CarpetsPlus Color Tile will make a donation to The National Arbor Day Foundation supporting two of its programs: reforestation of America’s national forests and Rain Forest Rescue®.
